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Case study / Flagship store

Neal’s Yard Remedies

A new chapter in conscious beauty

Neal’s Yard Remedies flagship store retail design in Covent Garden, London
ClientNeal’s Yard Remedies
FormatFlagship store
LocationCovent Garden, London
ServicesDesign · Engineering · Production services

Reimagine the spiritual home of a British natural wellbeing pioneer for a new era of conscious beauty.

The design is anchored in five guiding pillars: botanicals, the sundial, blue, balance and open retail. Oak herringbone, European walnut, limestone, travertine plaster and painted white brick bring warmth and texture, contrasted with the brand’s signature deep cobalt across tiles, lighting, metalwork and product displays.

At the centre, a circular testing table and radial tiled motif invite customers to pause, try products and talk with the team. Flexible perimeter shelving and freestanding product moments create space for richer ingredient stories while establishing a scalable blueprint for future stores.

Kelly, Project Lead

Kelly

Project Lead
Deen, Design Engineer

Deen

Design Engineer
Roxy, Senior Designer

Roxy

Senior Designer
Connor, Senior Project Manager

Connor

Senior Project Manager
+28%

Average basket value

+19%

Cross-category purchases

The new store has transformed how customers explore the range, with consultation now at the heart of the experience.

Neal’s Yard Remedies / Client testimonial

The complete journey

From first sketch,
to final screw.

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